What is Independent Advice?
Financial Advice can either be Independent or Restricted. All firms providing advice should disclose up front what type of advice customers will receive. In order to call yourself an Independent Financial Adviser (IFA) you would need to provide unbiased and un-restrictive advice based on a comprehensive and fair analysis of the market. An IFA is able to consider and recommend all types of investment products that could meet your needs and objectives.
Merlin Financial Services are completely independent, we are answerable only to our clients and to our regulator, the Financial Conduct Authority and no one else.
We are able to give unbiased advice about the whole range of financial products from the whole market and will make our recommendations based on our experience as to which we feel is most suitable for you.
As a directly regulated firm we are able to deliver personalised solutions and because we have no obligations to anyone other than our clients, we can then concentrate on determining best possible planning for your individual needs.